A KNOWLEDGE

AND SERVICE PRODUCTS COMPANY


Leading Government institute in fashion

Student Experience Management


The institute was set up under the aegis of the Ministry of Textiles, Government of India. It has emerged as the premier Institute of Design, Management and Technology, developing professionals for taking up leadership positions in fashion business in the emerging global scenario.

The institute has set academic standards and excelled in thought leadership by providing a pool of creative genius and technically competent professionals. The institute provides a common platform for fashion education, research and training.

DOT1 brings it’s 4D CXM (Customer Experience Management) framework to help manage student experience. The framework provides a 4D execution path, that brings together People, Product, Process and Technology in the institute:

  • To enhance student relationship
  • To build student advocacy
  • And enable learning. 


The 4D framework execution includes: 

  • Define: the context (student wants, needs and expectations) Identified through Voice of Student (VOS); Student’s Critical Parameters to Value; And Valence (sentiments and how they impact decision-making)
  • Design: strategy that turns institute operations and processes to be student facing and personalized. Identify student touch-points through the life-cycle including awareness, discovery, attraction, interaction, learning, use, cultivation and advocacy
  • Deliver: student experience
  • Develop: consistency in execution


Student Experience Management: Workshop photos























CASE STUDIES

Delivering value


The 4D framework execution includes:

  • Define: the context (customer wants, needs and expectations): Identified through Voice of Customer, Customer’s Critical Parameters to Value, And Valence (sentiments and how they impact decision-making)
  • Design: strategy that turns business operations and processes to be customer facing and personalized: Identify customer touchpoints through the life-cycle including awareness, discovery, attraction, interaction, purchase, use, cultivation and advocacy
  • Deliver: customer experience
  • Develop: consistency in execution

 



Creating value


DOT1 4D CXM enables a systematic approach to identify areas for Improvement, Innovation and Transformation of Customer Experience.

customer experience management

Value proposition


DOT1 brings it’s 4D CXM (Customer Experience Management) framework to help businesses manage Customer Experience. The framework provides a 4D execution path, that brings together People, Product, Process and Technology in your organization:

  • To acquire & retain customers and enhance customer relationship
  • To build customer loyalty and advocacy
  • And enable business growth